About me

#Data-informed innovation
#Data-driven services
#Human technologist

For 7+ years, I have directed myself toward working with data-driven services and products, interested in the potential of those technologies to enhance human potential while protecting human vulnerabilities.
Through deep consumer understanding and early collaboration with engineering, I help teams in making braver decisions in terms of design and innovation.
I am conversant in building research plans combining qualitative and quantitative methods, using a data-inspire approach to strategic decisions (as a result of my experience in teams with strong data-driven culture).

My background in Fine Arts and Industrial Engineering defines me in a way: I love learning, I challenge myself and I dare doing things differently with a meaning. I seek understanding the WHY in order to find hidden patterns and ask WHAT IF. Luckily, some of my peers recognised in me a combination of creativity and analytical thinking.
I enjoy being involved in complex technical conversations and being able to transmit it to others because I'm passionate about making information (so experiences) inclusive and accesible.

Prototyping

"A prototype worths more than thousands of meetings."

In arts, you don't let the tool to define your worth, neither I think we should in our job. But, I believe in "better show than tell", so I'm profidence in prototyping tools as Figma, Adobe XD and Sketch, Photoshop, Illustrator, etc. And the most important one for me: pencil and paper (or whiteboard or tablet...:D)

interests

Outside of work, plastic arts and visual storytelling are two of my many passions.